ART FOR HOME + OFFICE
original art + culture with insights into contemporary practice…
FOR ARTISTS, COLLECTORS & COLLABORATORS
WELCOME TO JUNIPER RAG | a project of Atelier ID Global
Contemporary art to elevate and enrich our spaces—
We are building communities around art, culture and connection, serving as a bridge between individuals and the transformative power of art and shared experiences. We enrich communities by facilitating dialogue, and creating spaces where cultural expression and creative practices contribute to personal and collective well-being and growth. Juniper Rag blends curation, creative activism, and like-minded collaborators to inspire personal growth and deeper connections through artistic and cultural engagement. We believe in surrounding ourselves with art, creativity and the people that share themselves through art.
Art makes our world a much more connected and beautiful place, let’s harness the power of collaboration.
Juniper Rag was founded to elevate artists, as a resource for collectors and art-related organizations —to provide a bridge to the art world that enriches our lives. Founded in 2020, our mission is driven by our ability to organize and connect people to the arts as advocates.
What do we do?
We feature emerging and high-level mid career artists. We use print and digital marketing campaigns, curated exhibitions, juried shows and many collaborative projects that we present annually. Juniper Rag also focuses on new and exciting ways that art intersects with the future. We are talking about what that looks like for contemporary artists practicing and selling art today in a new landscape taking advantage of online opportunities.
Why do we do?
Juniper Rag is a web-based initiative for the arts with a strong community development component. With practical insights that foster a holistic perspective on the arts, we are on a mission to contribute meaningfully to the sustainability of our collective creative economy, driving growth and connections that advance artists’ careers and enrich public and private spaces.
Payal Thiffault and Michelle May are the Co-Founders of Juniper Rag, located in Massachusetts.
Learn More: ARTIST RECEPTION, April 26
Learn More: CALL FOR ART | Closes May 22
The Spectrum Collection
20 artworks acquired by Spectrum, curated by Juniper Rag
Join us for a reception, to celebrate the artists
+ see the new space!
—all are invited—
April 26, 2025 from 4-6pm
1023 Main Street Worcester
PHOTOGRAPH: NANCY WRIGHT
Accessible Virtual & Live Exhibitions reaching more audiences across the globe
Social Media Marketing long after your exhibition or feature
Art Sales & Advisory Services for residential, corporate and film
Corporate Lending & Collaboration using our vast network of artists to expand your audience
Elevate Artists & Art Orgs with 25+ years of award-winning marketing and luxury e-commerce experience, working with brands like Condé Nast and BRIDES Magazine, Wynn, GILT Group, Cesar’s Palace, designing celebrity worthy luxury papers and marketing to thousands of vendors nationwide. We have an arsenal of impactful and innovative ideas to bring success.
Connect . Collaborate . Build Community . Push Boundaries
Keri Fletcher at Artists on Fire 2024
How do we elevate artists + impact their journey?
Artists
Juniper Rag elevates artists in a global network of ambitious, high-level creatives. We connect collectors with art that resonates with them, their homes or corporate spaces. This is a time for art to change lives and we are a bridge between creatives and those seeking the power of art to elevate spaces. Our community is supportive and inclusive.
Private Collectors
Juniper Rag selects work based on impact, skill, and significance. We are focused on the future of art and how art can elevate and enliven spaces, bringing communities together. We have hundred of artists to source from and the ability to curate, install and celebrate impactful projects.
Businesses
Our art consultation team works with clients to enrich their spaces, tell their story and create collections that spark community. Our collections begin with your vision, our research and result in our art selection process, all of which is a very meaningful and engaging experience. We work with corporations, non-profits, galleries and cultural organizations. We have decades of experience working with high-level brands in the luxury goods market.
Collaborations & Partnerships:
Gala Auctions, Art Fair, Exhibitions, Healthcare Environments
Some of our partners:
Live Exhibitions:
Curation & installation of impactful group shows
DRIVING PARTICIPATION, ARTIST PROMOTION, INCREASING SALES WHILE BUILDING COMMUNITY
“Juniper Rag was created out of a passion for arts advocacy. We are artists as well as marketing professionals who understand the challenges we artists face. With over two decades of fine art, design and marketing of luxury brands, we apply our experience of years of trend forecasting, graphic design, art buying, curating and merchandising for top commercial brands to elevate artists and businesses to connect them with new opportunities.”
—Co-Founders, Michelle May and Payal Thiffault
Home: Art Transforms
Roughan Interiors & Home | Photo Willie Cole
Collecting art & creating elevated spaces
Juniper Rag is passionate about sharing the value of having art in your home. By showcasing artists and interior designers, we hope to connect you with inspiration and professionals who are exceptional at their crafts, like interior design specialist, Christina Roughan of Roughan Interiors & Home.
“When I speak with clients, I describe our process and let them know how critical art and special curiosities are, as they reflect their lifestyle. These items need to be placed on visible surfaces and areas that enhance the vision of the homeowner and have meaning.”
- Christina Roughan, Roughan Interiors & Home
Art Vérité | Our Blog
Sharing curatorial perspectives, insights, professional advice, artist features, and information relevant to artists, collectors and viewers.
Art: Michelle May
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